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Yael Cooper Dover - Experience

    

For over two decades Yael Cooper has provided creative and effective marketing and communications strategies for varius healthcare companies. In the company Yael Cooper owned and managed until 2007 she worked with pharmaceutical corporations, medical device and equipment manufacturers, ground breaking companies with cutting-edge technologies, research institutes, health IT services, health insurance plans, companies developing products that improve life quality, patient associations, not for profit organizations and more.
Yael's intense involvement in the development processes with these clients enabled her to acquire a vast experience and an in-depth understanding of this business environment. Yael Cooper enjoys a developed network of influencing key contacts in healthcare development models.

Yael Cooper Dovev independent initiatives and partnerships in the healthcare sector include:

• Developing medical tourism from the US
to Israel.

• Penetrating an innovative online PEMR (Personal Electronic Medical Record) system in developing countries. LifeOnKey.com

Examples of recent projects for Israeli-based companies managed by Yael Cooper Dovev:

• Mapping trends in healthcare IT and their effect on the medical device and technology markets.

• Evaluating the marketing and penetration potential of an advanced cardiologic technology in the local market. This included market research & analysis and formulating tactical recommendations for the short-term and long-term.*

• Analyzing global medical tourism trends.*

• Evaluating business potential opportunities within a finite regulatory window of opportunity.*

• Analyzing and comparing medical device regulations in Europe and the US.*

• Mapping the US healthcare market and identifying critical factors to cultivate referrals.*

*In cooperation with Ms. Michal Manheimer, medical insurance specialist
 
Contact: yael@yaelcooper.com | Tel: +972 54 310 1053 | fax:+972 3629 5816 | 18 Hayeem Ve Elisha St. Tel Aviv 64 288 Israel
© Yael Cooper Dovev 2011 Design:Amir Reuveni